About Us

At 7th Down, we only use the highest quality, premium white goose down and feather fills. We stand by our product and guarantee each and every one. Our products are hand filled, hand sewn and inspected, from our introductory pearl collection to our exquisite diamond collection. With over 100 products to choose from, you’re guaranteed to find your all perfect, natural, sedative.

We describe our pillows in 3 main categories. Low Loft – Pillows with low loft are three inches thick or less. Mid Loft – Pillows with mid loft are between three and five inches thick. High Loft – Pillows with high loft are five inches thick or more. A perfect night’s sleep is when your spine is perfectly aligned. Depending on the broadness of your shoulder, the mattress you use and the way you sleep, you might prefer a Low, Med, or High Loft.

Here’s some more info on how to choose your pillow.

SIDE SLEEPER:
Medium-firm pillows tend to be the best option for people sleeping on their side. While there is room for personal preference here, a medium-firm pillow helps your head stay in the right position without sinking while you sleep, this prevents stress on your neck.

STOMACH SLEEPER:
Stomach sleepers prefer a fill that’s softer and allows you to breathe. If you’re a stomach sleeper that sleeps off to the side of the pillow, we recommend a medium pillow.

BACK SLEEPER:
For back sleepers we recommend medium-loft pillows, which are those that measure between 3 and 5 inches thick. With a medium-loft pillow, most of us are perfectly aligned. A supportive pillow will hold your head and neck in place, rather than sinking down to the mattress.

About Us

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